Zune Thoughts: First Genre-Specific Zune To Be Released: A Glorified Reggaeton CD

" The choice to go Latin for its first customized device 'is a statement,' Zune multicultural marketing manager Javier Farfan said. 'Latin music as a whole is a big priority for Zune and for Microsoft.' "

Microsoft seems to be investing in the niche markets and promoting things that otherwise would get left behind. Believe it or not, I like that strategy. As much as users complained that it lead to a lack of firmware updates, I absolutely loved seeing Brand Nubian perform live. It only furthered my loyalty to the brand, and it exposed many seemingly influential people to find out more.

But then there's the question of the music. Why Reggaeton? Why not Salsa? Why not jazz? Personally, I find most Reggaeton annoying noise, but then again, that's exactly what my elders said about my musical taste.

The cycle keeps spinning.



P.S. Is it just me or does the title of the Reuters article ("Microsoft offers Latin market a Zune of their own") remind you of something else?

*Yes, I know it isn't that simple, plus the judge basically reversed the decision, with many analysts speculating that